Thursday 25 June 2009

Codes and conventions of animated music videos

After analyzing all these music videos it has become clear that like all music videos, animated music videos follow a generic set of codes and conventions fitting the intended genre and creating an atmosphere intended by the director. From these videos I have found a list of factors that are common in all the animated videos.

  • Very little or no diagetic sound, audio dominated by the music track.
  • Either very few shots often with one lasting the majority of the video or shots similar to those of a normal music video.
  • Mise en scene is used strongly mainly with props, often relating the the narrative of the story and lyrics.
  • The visual narrative of the videos often includes a journey.
  • Editing is always matched to the visuals, with fast paced editing for fast paced music and slower editing for slow music.





I will have to consider all these factors when story-boarding and animating my video.

1 comment:

  1. Such a great and valuable content and I really enjoyed the information that have ever been shared before. Thanks for the post. ANIMATED MUSIC VIDEOS

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